Our History

Our journey to become a market leading e-liquid manufacturer started in 2010.

When the industry was in its infancy, it became obvious to Ben Wilson, the founder of NextGEN360, that retailers and distributors operating in this exciting market would soon get with frustrated with international suppliers who missed delivery dates and manufactured e-liquids that weren’t of a high standard. We decided that if we were going to provide an exceptional service and become one of the industry’s leading businesses then we needed to take ownership of our e-liquid production. With this goal in mind, we started our first e-liquid production facility in Stockport, near Manchester.

Having the freedom to be able to create premium e-liquids and being able to manage the complete production cycle meant that we could provide the incredible levels of service that our customers deserved.

It is this service driven ethos which drives our whole business. We strive to lead the industry in every area of supply and in every business process.

Our investment in the latest production machinery and processes saw us being able to fulfil more client orders. More orders and more clients, in turn, drove the need for more machinery. The company was growing in size, and quickly. From our relatively humble beginnings we have already outgrown two premises and now reside in a 34,000sqft advanced e-liquid production centre in the north-west UK.

Current manufacturing capability is 75 million bottles per year.

NextGEN360’s success did not go unnoticed and in 2016 we were acquired by Thornton and Ross, the company behind leading brands such as Covonia, Zoflora and Hedrin.
Having the backing of a recognised pharmaceutical company has taken the business to service and production levels unmatched in the industry.

Our superior manufacturing capabilities provide the foundation for us to supply an exceptional mass market white label solution for shops and retail chains, both nationally and internationally.

Thornton and Ross

Founded in 1922, Thornton & Ross Ltd is one of the largest OTC pharmaceutical manufacturers in the UK and exports to over 80 countries worldwide.

They continue to grow their business every year in the UK and International markets by innovation and acquisition. Following the company’s acquisition by the STADA group Thornton & Ross has merged with Genus Pharmaceuticals.

Their product portfolio encompasses a large number of well-known OTC brands such as Covonia®, Hedrin®, Care®, Cetraben®, Movelat®, Radian B® and Setlers®, as well as the UK’s leading disinfectant Zoflora®.

Thornton and Ross Logo
Stada Logo


STADA is a pan-European pharmaceutical company that develops, manufactures, markets and distributes branded and generic pharmaceutical products. With sales of over two billion Euros, STADA affords Thornton & Ross with both research and development support and financial investment.

Focused on Quality & Delivery

Pharmaceutical Grade Manufacturer

Become a Stockist

We can provide you with a shelf ready, fully compliant, core range of 60+ flavours in a range of strengths and VG/PG ratios.

Create a Range

Contact us today to find out how our team of experts can work with you and create a brand that sells.


NextGEN360, Unit 5-6, Castlehill, Horsfield Way, Bredbury Park Industrial Estate, Stockport, SK6 2SU.


0161 537 4600

Copyright 2019. NextGEN360 Ltd. All rights reserved.

sales@nextgen360.com 0161 537 4600

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